What is Nosto?
Nosto is an AI-powered commerce experience platform that empowers retailers to deliver highly relevant and authentic shopping experiences across every touchpoint, driving increased loyalty, engagement, and sales.
It offers a robust core, including an intelligence layer that collects and processes vast amounts of customer and product data with the aim of understanding shoppers intent and affinities while predicting future behaviors. It then provides additional delivery modules to personalize and merchandise the online shopping experience, including Search, Product Recommendations, Content Personalization, Category Merchandising, and more.
Why Nosto Search + Tapcart?
The Nosto and Tapcart integration is used to convert more shoppers by enabling a search and merchandising solution right inside your app. This gives customers the ability to seamlessly find what they are looking for based on personalized data. To create a memorable shopping experience and thus lead to an increase in cart value, conversion rate, and retention with personalized search, PLP merchandising, and shopper insights!
How to Connect Nosto + Tapcart?
Here’s how to set up this integration:
The integration is available to Tapcart Enterprise customers and Nosto customers. For more information on Nosto Search, check out their website.
Steps
Log in to your Tapcart dashboard and tap into ‘Integrations’
Navigate and click on ‘Nosto Search’
From here you will enter your Store ID
This can be found on your Nosto Dashboard
Then enter your optional Sorting details
You will need to include the Sort field, Order, and Sort Name
Prerequisite: Merchants will need to set up indexes via the Nosto dashboard (Sort field is mapped to Nosto: Search & Categories > Settings > Index Fields)
The first sort option will default to Relevance however the Sort Name is configurable
Considerations
Nosto Search functionality will work with specific search events. Below, we've outlined which events will populate within Nosto Search and which will not:
App exclusive products = Unknown
App exclusive collections = Unknown
Search merchandising = Yes
Autocorrect = No
Custom filters = Yes
By photo = No
Trending searches (default) = Yes
Autosuggest searches (after first type) = Yes
Recommended Products = Yes
Recommended categories = No
Collection merchandising = Yes
Filters = Yes
Dynamic Filters= ios Only
Range type = No
String type = Yes
Predetermined filter/sort order = No
Sort = Yes
The Nosto Search integration is available to Tapcart Enterprise customers only.
For more information on plans, check out our pricing page. If you are interested in exploring the benefits of our plans, please book a demo with our Brand Experience team.
More Questions
To learn more about Tapcart, visit Tapcart Academy to become a mobile app expert!
If you have additional questions regarding the Nosto integration, we’re happy to help! Please reach out to us through LiveChat in your Tapcart dashboard or you can email us at [email protected]!