Setting up an automated abandoned cart flow can boost conversion by re-engaging with the user who left items in their cart when ending their app session. In this guide, we will walk you through how to set up this automated push series within your Klaviyo account.
Steps
To get started, select 'Create Flow' and 'Create From Scratch'
Enter the name and tag of your push flow, then select 'Create Flow'
Click on 'Metric' to set up your flow trigger as 'Added to Cart'
Once created, navigate back to 'All Triggers' and tap on 'Add' next to 'Profile Filter'
Under 'Flow Filters' select:
'If someone can or cannot receive marketing'
Person 'can receive' > 'mobile push marketing' AND
'What someone has done (or not done)' AND
Metric: Checkout Started (Shopify)
Zero times
Since starting this flow
'What someone has done (or not done)' AND
Metric: Placed Order (Shopify)
Zero times
Since Starting this flow
Then set a time delay for when the first push will be sent, we recommend 30 minutes
Next, tap on 'Configure Content' to enter the copy for your push notification
Important Note: Under settings, confirm both 'Smart Sending' and 'Notification Sound' are ON.
Here you can enter the 'Title', 'Body', and turn on the 'Sound' and 'App Badge' features for your push. Select 'Save Content' to move to the next step.
Next, you will add another time delay for the next push notification to send within this series. We recommend setting the time delay for 1 day.
Enter your second push's copy, following the same steps as listed in 'Step 7'. Select 'Save Content' to move on to the next step.
Add a final time delay for the last push within this flow to send. We recommend setting the delay for 2 days.
Enter the copy for your final push notification to end the welcome series. Select 'Save Content' and you're all set!
Considerations
The Klaviyo integration is available to Tapcart Enterprise customers only.
Not on Tapcart Enterprise but want to learn more about using Klaviyo? You can talk to one of our mobile experts by accessing the Klaviyo integration within your dashboard. Simply select the integration and choose ‘talk to a mobile expert’ to get started!
More Questions
To learn more about Tapcart, visit Tapcart Academy to become a mobile app expert!
If you have additional questions regarding the Klaviyo Integration, we’re happy to help! Please reach out to us through LiveChat within your dashboard or email us at [email protected]!