What is Triple Whale?
Triple Whale is the AI operating system for modern ecommerce. It brings data from across a brand’s business into one place, gives teams a trusted view of what’s working, and helps them decide what to do next.
Triple Whale connects data from Shopify, Meta, Google, TikTok, and other channels so merchants can monitor ROAS, CAC, MER, revenue, profitability, LTV, retention, product performance, and customer journeys in one place. Its Triple Pixel and attribution models provide an independent view of which ads and marketing touchpoints influence purchases, rather than relying only on platform-reported data.
Why Triple Whale + Tapcart?
Measure the true impact of your mobile app alongside your web business.
Tapcart drives high-intent customer engagement and purchases inside a brand’s mobile app, while Triple Whale gives merchants the analytics layer to understand that performance. Together, merchants can see app-specific engagement, conversion, and revenue metrics directly within Triple Whale, without blending app and web performance together.
The Triple Whale + Tapcart integration gives merchants a dedicated Mobile App Analytics view on Triple Whale’s Summary page, cleanly separated from Web Analytics, including:
App Sessions — understand app traffic and engagement
Total Revenue — quantify revenue generated through the app
Total Orders — measure app-driven purchase volume
AOV — understand the value of app customers and transactions
CVR — see how effectively app sessions convert into purchases
Add to Carts — measure purchase intent and funnel activity
Mobile App Analytics Example:
How to Connect Triple Whale + Tapcart?
Connect Triple Whale Integration inside the Integrations tap inside the Tapcart dashboard
Enter your Triple Whale Shop ID and select 'Save and Enable'
Reach out to your Triple Whale CSM to ask for access to Mobile Analytics Dashboard
More Questions
If you have additional questions about Triple Whale, we’re happy to help! Please reach out to us through LiveChat on your Tapcart Dashboard or you can email us at [email protected]!