What is Shopify Markets?
Shopify Markets is a comprehensive tool for managing cross-border sales, allowing you to identify, set up, launch, optimize, and manage your international markets — from a single storefront.
Shopify Markets centralizes international commerce tools for your business to streamline and grow its global sales. With it, you can tailor online shopping experiences for various customer segments. Whether you're targeting individual countries or regions or bundling them together, Shopify Markets makes your global outreach streamlined.
Important Note: In order to enable this, you will need to enable multi-currency and partial or full web checkout and turn off Apple Pay.
To learn more about Shopify Markets click here.
What is Multi-Currency?
Multi-currency allows the user to select their desired currency/country. Once the currency/country is selected, the app pulls in the specific pricing details associated with the currency/country and adjusts the price field accordingly. You can turn on multi-currency in the app’s settings tab under store settings. For more information on multi-currency check out our guide here.
Once multi-currency is enabled, the currency/country selector displays in the app's left navigation menu.
After multi-currency is enabled, you need to determine if you want your app to leverage partial or full web checkout.
Important Notes:
Currently, Shopify Markets doesn’t work with Tapcart’s native Apple Pay, which works on the PDP and Cart. In order to use Shopify Markets, you must turn off native Apple Pay.
If Apple Pay is essential to your business, we recommend turning on full web checkout to mirror your website's 3-step Shopify checkout.
To turn off Apple Pay, go to the bottom of the 'Settings' tab in your Tapcart Dashboard and simply disable it.
How to Turn on Shopify Markets?
In order to enable Shopify Markets for your mobile app, first you’ll have to complete the following prerequisites…
Set up Markets via your Shopify Dashboard
For more information on Shopify Markets, check out this guide here
Set up Languages via your Shopify Dashboard
Once you add language, you can import or add translations via Translate & Adapt Shopify App. You can use your own third-party language translation app as well.
Ensure your language matches the Markets (Country) you set up within the ‘Markets’ section of your ‘Shopify Settings’.
Steps to enable in your Tapcart Dashboard
Once you are logged in, go to Settings
Enable “Allow multi-currency”
How Does a Consumer Interact with Shopify Markets?
If your Shopify Markets are set to...
Markets Default: USD / English
Market: Mexico
Currency: Pesos
Language: Spanish
...and a user has their device local set to Mexico and language set to Spanish, the user will automatically see the app with language = Spanish and currency = pesos
If your Shopify Markets are set to..
Markets Default: USD / English
Market: Mexico
Currency: Pesos
Language: Spanish
...and a user has their device local set to Portugal and language set to Portuguese since the merchant has not set up Portugal / Portuguese within Shopify markets, the user will see the default: USD / English.
Considerations
Your users have the ability to change the app’s Market based on the left menu Currency picker
Your app will not be translated if Shopify does not support the language (supported languages)
Currently, the app will not automatically translate the left menu, multi-page titles, custom block headers, or integration headers like Nosto or Review. This capability is coming soon!
More Questions
To learn more about Tapcart, visit Tapcart Academy to become a mobile app expert!
If you have additional questions, we’re happy to help! Please reach out to us through LiveChat on your Tapcart Dashboard or you can email us at [email protected]!